Posts tagged with: Fitness First

A humiliating bus stop

Part of me wants to be appalled, but most of me is giggling at the advertising ploy behind it.

You sit on the bench at the bus stop and your weight is clearly displayed for all to see. The gym guilts someone into joining their establishment with creative advertising! Fitness First, a health club in the Netherlands hopes to increase their gym membership numbers by embarrassing the every-day bus rider.

Read more of the original article at Gizmodo!

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